Scroll through Twitter and there are any number of “I told you so”’s assigning blame hither and thither as to why Quibi, the short-form video streaming service, recently collapsed despite having splurged $1bn since its launch in April. But why did the platform with such promise crash and burn so swiftly?

With the release of Reed Hastings’ Netflix book, ‘No Rules Rules,’ the promo pieces obviously cover Netflix, its rise, culture and extraordinary success, and Hastings as CEO but what they miss or skim over is the man at the centre of it all - Hastings - being a brilliant human being.

There are already 60.5 million Disney+ subscribers, smashing Disney’s goal of 60-90 million users four years early. Whilst this rapid growth could be attributed to the rather unusual circumstances of late, with a touch of beginners’ luck - if we can get away with calling Disney a beginner - there’s certainly potential for the platform to rival the leading players in the field.