Media Moment: Analysis & Insights
At Media Moment, we enjoy covering the business of social and streaming platforms from a UK perspective. (So many Google searches end up on a US-based publication which isn’t always relevant)
Our goal and mission is to help you be smarter around new media. We cut through the noise and make it easier for you to identify key insights and trends.
Read our latest posts👇
It’s A Sin: How the Channel 4 Show Succeeds
Not only has Channel 4’s It’s A Sin broken viewing records for the broadcaster, it also encouraged four times as many people to order HIV tests compared to previous years - and it has a 100% rating on Rotten Tomatoes. So how does the show succeed so well and what other noteworthy LGBTQ dramas are out there?
What is the BBC’s Value?
What is the BBC’s value for its audiences? Well, every hour of BBC TV watched by a household costs just 9p. And every single minute of the day and night the BBC is used by an average of 5 million people, making it the most used media brand both among young people and adults.
Make Room For Struum: The Future Of Streaming?
If you’re always looking for the next great series to binge-watch perhaps you need to make room for Struum.
Using a ‘ClassPass’ business model, this new streaming platform aims to aggregate the lesser known (250!) streaming services and their content in order to give them an opportunity in a market controlled by a handful of streaming giants.
Streaming Wars: Which Service Came Out On Top In 2020?
Seven of the top ten most watched films of 2020 were on Disney+. Amazon Prime has a staggering 65,504 titles compared to Netflix’s 7,177. And despite reaching 200 million subscribers, Netflix added fewer subscribers in the third quarter than it had in the last four years. So how did the streaming giants fare in a pandemic fuelled 2020?
Has Brave Bison Turned A Corner?
Since its founding nearly 11 years ago, Brave Bison has had a new CEO for roughly every 18 months of the company’s existence. After so many leadership changes, has the social video group finally turned a corner?
Keeping Kids Safe Online Is SuperAwesome
The rise in internet usage among young children correlates to a rise in concern about internet safety. This is where SuperAwesome swings into action with its kidtech solutions.
TIDAL: Time To Wave Goodbye?
When TIDAL was first released it was widely discussed and debated because it aimed to revolutionise what Spotify and Apple Music had done to the music industry. So where did it go wrong?
The King of Jungle Creations Steps Down
After six and a half years at the helm of Jungle Creations, its founder and CEO, Jamie Bolding, has announced he’s stepping down following a record-setting year for the digital media company.
Who Were The Influential Content Creators of 2020?
Since the dawn of the internet, we’ve been trying to stay afloat in a sea of information, images and opinions, but 2020 threw more digital content at us than ever before - a lot of it on social media. Yet, whilst everyone can create content, who is leaving a lasting impression due to their genuine influence?
Profile: gal-dem’s Liv Little Has Achieved A Lot
Founded by Liv Little in 2015, gal-dem is devoted to telling the stories of women and non-binary people of colour. With its workforce of over 70 women and non-binary people of colour, gal-dem is confronting the current journalistic landscape of 94% white and 55% male.
The Environmental Cost of Our Entertainment
A single hour of TV produced in the UK amounts to an average of 13 metric tons of CO2. This is about equivalent to the emissions produced by the average American over an entire year. So what can the film & TV industry do to improve its environmental impact?
Speaking TikTalk: Is TikTok Still Just Harmless Fun?
TikTok and the culture and community it has created provides a chance for young people to go viral and be celebrated for their lighter side in a time when an actual-viral pandemic attempts to steal the limelight from the entire world.
WaterBear Network: The New Streaming Service Dubbed ‘Netflix For Nature’
Following their mantra, ‘Watch, Connect, Take Action,’ WaterBear has built a streaming service around sustainability, climate action, biodiversity, communities, and so much more. The service provides access to inspirational content that empowers its members to learn more and take action for a more sustainable future.
The Wall Group: Turning Funny Into Money
With over 3.5 billion YouTube views and an E4 deal, The Wall Group is running riot across social media with its blend of entertainment and comedy content, but who are they… or rather, what is it?
Game Pass: The Ace Up Microsoft’s Sleeve
Microsoft’s Game Pass is a subscription service that gives subscribers over a hundred high-quality games to play at a reasonable monthly fee. There’s little doubt that it’s generous, so what does it mean for Microsoft’s strategy and how did it come about?
What Impact Has Spotify Had on Music and Wider Society?
Thanks to streaming services satiating our desire for instant gratification, we are used to getting what we want instantly. What this means is, if you want to listen to ‘Rumours’ by Fleetwood Mac, you no longer have to wait to buy the physical copy – you can just search it on your streaming service and listen to it immediately. That rush of serotonin caused by getting something you want, creates a drive and hooks you in.
McFly Launch Their Own Streaming Service - McFly Total Access
The pandemic has stopped many things such as meeting friends, going to the gym and even watching your favourite band live. However, on that last point, it may surprise you to learn that English pop band, McFly, have sought out an innovative solution.
They’ve launched a subscription service called McFly Total Access where fans can access exclusive content and live-stream performances from the band.
Social Chain of Success: How Two University Dropouts Built a £200m Company
Founded in 2014 by university dropouts Steve Bartlett and Dom McGregor, Social Chain has grown exponentially and is now one of Europe’s largest and most influential marketing agencies. With revenues of around £200 million and M&A activity, the success speaks for itself.
Meet the British Founder of OnlyFans Raking in Millions
OnlyFans, the subscription social media site, launched in 2016 and is perhaps best known for its adult entertainment content. But now it has creators producing content across gaming, fashion, sports, and cooking - and it’s rapidly grown to 65 million users worldwide. So, who’s the British entrepreneur behind this skyrocketing business?
Who’s Just Bait? Get to Know Social Media Brand IMJUSTBAIT
IMJUSTBAIT started out as an Instagram meme page that has skyrocketed to success within the past six years. Now with 4.6 million followers on Instagram alone, it’s one of the most popular accounts for young people in the UK. But don’t be fooled into thinking that’s all there is to this company.